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Tag: Second Run

20/08/2020 by Andrew Marshall

What is a First Run?

Introduction In cinematic/filmmaking parlance, a film in its first run has been recently released. Background In North America, new films attract the majority of their theatrical viewers in the first few weeks after their release. Further, different movie theatres pay different rates to show films depending on how recently they have been released. In 1946,… Read More

Trivia First Run, Second Run, US Film Industry Leave a comment

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