What is a Four-Quadrant Movie?

Introduction In the Hollywood movie industry, a four-quadrant movie is one which appeals to all four major demographic ‘quadrants’ of the moviegoing audience: both male and female, and both over- and under-25s (see below). In general, films are aimed (to at least) two such quadrants, and most tent-pole films are four-quadrant movies. A film’s budget… Read More

What is Hollywood?

Introduction Hollywood was incorporated as a municipality in 1903. It was consolidated with the city of Los Angeles in 1910, and soon thereafter a prominent film industry emerged, eventually becoming the most recognisable in the world. Read about Bollywood and Lollywood. Hollywood: The Neighbourhood Hollywood is a neighbourhood in the central region of Los Angeles,… Read More